SEO · Free tool

FAQ Schema Generator

Add questions and answers — get back a paste-ready FAQPage JSON-LD block.

Paste into <head>

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "Is the FAQ schema still useful?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Yes — it qualifies for AI Overview citations and Bing rich results."
      }
    },
    {
      "@type": "Question",
      "name": "How many FAQs should I include?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "3–8 is the sweet spot. Fewer looks thin; more dilutes topical focus."
      }
    },
    {
      "@type": "Question",
      "name": "Can I reuse FAQ schema across pages?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Only if each FAQ is genuinely relevant to that page topic."
      }
    }
  ]
}
</script>

FAQ schema is not dead

Google restricted FAQ rich results to well-known authoritative sites in August 2023, but the markup still earns spots in AI Overview citations, Bing rich results, and qualifies you to reclaim eligibility if Google re-expands the program. The cost to keep emitting it is essentially zero.

Match visible content exactly

Google's structured data guidelines require the marked-up Q&A text to match what users actually see on the page. Hidden or schema-only FAQs are non-compliant. Render the same questions and answers with the FAQ HTML block generator — that tool emits matching <details> markup and schema together so they stay in sync. Deeper background in when to actually use FAQ schema.

Quality bar for the questions

Real user questions only — never promotional FAQs.
3–8 per page; fewer looks thin, more dilutes topical focus.
Answers ≤ 1000 characters — Google truncates longer ones.
No links inside the answer text — Google ignores them.

FAQ

Will FAQ schema still show as rich results in Google?

Since August 2023 Google restricts FAQ rich results to well-known authoritative sites in select verticals (gov, health). The schema is still valuable: it qualifies for AI Overview citations and Bing rich results, and may return to broader eligibility.

How many FAQs should I include?

3-8 per page is the sweet spot. Below 3 the markup looks thin; above 8 you risk diluting topical focus. Each Q&A should genuinely answer something a user might search - not invented filler.

Can I use FAQ schema for marketing FAQs?

Only for genuine user questions. Promotional FAQs ("Why is our product the best?") violate Google structured data guidelines and can trigger manual actions. Stick to honest user-intent questions.